Concorde Promotes Director of Marketing to Managing Director Role
Concorde Investment Services LLC has announced the promotion of Sydney Hockaday to managing director, marketing. In this expanded senior leadership role, Hockaday is responsible for shaping and implementing the firm’s integrated marketing strategy across its three primary divisions: broker-dealer, registered investment advisers, and insurance. Her mandate includes overseeing brand development, communications, and strategic planning to ensure all marketing and business development initiatives align with Concorde’s long-term growth and adviser-focused mission.
“I’m pleased to share that Sydney Hockaday has been promoted to managing director, marketing,” said Danielle Delongchamp, president and chief executive officer of Concorde. “Since joining earlier this year, Sydney has expanded the role far beyond the original job description and taken on responsibilities that reflect her growing leadership. Sydney has strengthened Concorde’s brand, communications and event experience in meaningful ways. Her leadership, creativity and dedication continue to shape how we support our advisers, sponsors and each other.”
Hockaday joined Concorde in March 2025 as first director of marketing, where she successfully rebranded the firm, redefined communication procedures, and conceptualized and launched a new marketing partnership initiative.
Prior to joining Concorde, she served as vice president of marketing at Capital Square, one of the nation’s leading sponsors of tax-advantaged real estate investments. In her previous position, she managed the marketing of approximately 90 of Capital Square’s investment offerings, comprised of nearly 100 individual commercial real estate properties. In total, she oversaw the successful marketing for approximately $7 billion in transaction volume and led Capital Square’s corporate rebrand in 2019.
Hockaday currently serves as the chair of the marketing and communications committee for ADISA, the largest trade association for the alternative and direct investment industry.
She earned her bachelor’s degree in public relations from Virginia Tech.
Concorde is a nationally recognized, full-service broker-dealer, registered investment adviser, and insurance firm committed to supporting financial professionals and their clients.
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