Seeking Flexibility for Investors and Owners, Go Store It Self Storage to Launch REIT
Go Store It Self Storage, an affiliate of Madison Capital Group Holdings, announced its plan to launch a real estate investment trust in mid-2025. According to the company, this would consolidate a large share of its portfolio under one entity in a move designed to streamline operations, simplify investor structure, and enhance access to capital.
The REIT will replace Go Store It’s current tenancy-in-common, or TIC, model, offering existing TIC investors a tax-deferred rollover option. The company said the new structure will support more efficient fundraising, improve portfolio-level financing and better position the platform for future transactions, including the possibility of a public listing or portfolio sale.
Go Store It, a Charlotte, N.C.-based owner, operator and developer of self-storage facilities founded in 2013, currently manages approximately 143 properties in 26 states, with a growing number of third-party management contracts. The REIT structure is expected to support Go Store It’s expansion and give institutional and private capital partners more options for participation.
“For developers and owner-operators, the REIT structure provides a more flexible and scalable path to liquidity,” said Ryan Hanks, chief executive officer of Madison Capital Group, Go Store It’s parent company. “It also enables us to make more competitive offers for new acquisitions and streamline how we raise and deploy capital.”
Go Store It said it will continue to offer third-party management under flexible structures, including white-label branding and performance-based fee models, but the REIT will provide a new mechanism for equity participation for those looking to roll assets into a larger platform or seek long-term passive ownership.
“This positions us to be a more strategic partner to private equity firms, developers and owners who want access to institutional-grade management and long-term capital solutions,” said Evan Stephens, chief investment officer.
The move comes as the self-storage sector continues to institutionalize, with major platforms increasingly turning to REIT and fund structures to compete for deals, reduce overhead, and align long-term incentives.
“This is a natural evolution in a maturing industry,” said Scott Hastings, Go Store It chief financial officer. “Our investors will gain the tax advantages and operational efficiency of a REIT, while we gain flexibility to grow in a capital-efficient way.”
The company will continue to operate independently with support from Madison Capital Group.
In affiliated news, Madison Capital Group launched the Go Store It Opportunity Fund, LP, last fall – a $250 million self-storage investment initiative aimed at acquiring and developing a diversified portfolio across high-growth Sunbelt markets.
Madison Capital Group, a vertically integrated real estate development and investment firm headquartered in Charlotte, N.C., specializes in real estate investments with a focus on the self-storage and multifamily sectors. The company is the parent entity of Go Store It Self-Storage, a non-traded direct investment sponsor emphasizing self-storage, and Madison Communities, a vertically integrated real estate development and investment firm dedicated to crafting high-quality, suburban, garden-style apartment communities throughout the Southeast.
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