Ex-LPL Vice President to Lead M&A, Adviser Recruitment at Caprock RIA

Caprock, a multifamily office registered investment adviser serving ultra-high-net-worth clients, announced the appointment of Frank Giuliano as the firm’s head of corporate development.
Giuliano will support the firm’s goal of expanding business in both new and existing markets. He will lead inorganic growth through the active pursuit of mergers and acquisitions and adviser recruitment.
“Our strategy has always been to do what’s best for our clients and advisers, which is why we pursue a deliberate and highly selective growth strategy,” said Gregory Brown, Caprock’s co-chief executive officer. “Many firms attempt to serve clients of all sizes. At Caprock we are focused only on exceptional advisers working with exceptional clients.”
Giuliano has more than a decade of strategic experience, most recently as a vice president of corporate development for LPL Financial from 2020 to 2025. There, the company said he played a key role in launching the firm’s liquidity and succession program resulting in the acquisition of nearly two dozen RIAs and wealth management firms, including several not previously affiliated with LPL Financial.
Bill Gilbert, Caprock’s other co-CEO, added: “While Caprock is committed to growing, we are relentlessly focused on finding firms or individual professionals who enhance the quality of our offering to our clients. Frank shares our vision and mindful approach. He has experience in evaluating opportunities that align with our client’s needs, and we look forward to working closely with him.”
According to Caprock, its expansion has been deliberate, with an emphasis on bespoke wealth management for ultra-high-net-worth individuals and families. Caprock’s first acquisition was in 2024 when it acquired Grey Street Capital, a Chicago-based boutique advisory firm with $2.2 billion in client assets.
“I am excited to join the Caprock team. Growth isn’t just about where you’re headed – it’s the team you choose to help you become great. Caprock is a firm that is created by advisers for advisers, and I believe this culture resonates with others in our industry,” said Giuliano.
Prior to LPL, Giuliano was with Virtus Investment Partners from 2017 to 2020 and Aetna from 2014 to 2017. He earned his Bachelor of Business Administration from Seton Hall University.
Founded in 2005, The Caprock Group acts as a full-service outsourced chief investment officer and chief financial officer for 400 wealthy families with a total of more than $13 billion in assets under advisement.


