Failure to Launch: Sponsor Missteps and How to Avoid Them

Sponsor: Sponsor Growth Solutions

Event Name: Failure to Launch: Sponsor Missteps and How to Avoid Them

Host: Sponsor Growth Solutions

Date: March 11th, 2026

Time of Event: 4:00 PM (EST)

Event Type: Virtual

Description of Event:

Each year, new sponsors enter the retail channel with strong intentions—but without fully understanding what platforms, due diligence teams, and distribution partners are actually looking for. Too often, sponsors move forward without relying on experienced partners to help shape strategy, structure, documentation, and process, which can lead to stalled launches, extended due diligence cycles, or missed opportunities.

As part of our ongoing educational webinar series for new sponsors and the teams that support them, Failure to Launch brings together professionals from due diligence, legal, and broker-dealer leadership to discuss the most common missteps they see—and how sponsors can address them earlier in the process.

Hosted by: Heidi Wheatley, Sponsor Growth Solutions

Panelists include:
Brad Updike, Mick Law
Rhys James, Williams Mullen
Carol Jones, Arkadios Capital

The discussion will focus on where breakdowns most often occur—such as misaligned structures, incomplete documentation, unclear governance, and misunderstandings around platform expectations—and what sponsors can do to avoid rework, delays, and failed launches by engaging the right partners earlier.

Event Webpage/Registration info: Click here for more information and to register.